I love Mountains. I write Advertising. CD.
When I was a kiddo, I was told I would always struggle with reading and writing. Unexpectedly, I’ve made a living reading and writing, at some of the best advertising agencies in the world. Goonies never say die.
I’m a Regional Creative Director, currently in Spain, working as a freelance ECD at Anarchy. I moved back recently to the EU after 5 years in Singapore, I moved there as the APAC CD for Edelman Deportivo first, then SEA CD at Grey. Before Singapore, i was at Anomaly and BBH Shanghai. Before Asia, i was at CP+B (USA&Sweden) and SCPF Barcelona.
I believe in earned media first. I always link ideas to a current or incoming conversation on the street.
Send good vibes to elrubinho@mac.com
AWARDS: 3Lions,1Clio, 1OneShow, 1Effie Grand Prix, 1Gold Effie, 6Laus, 4Soles, 3CDECs, 1 Adoftheweek, 1D&D, 1Lürzer’s Cover.
#BURGER KING.
-Soccer King
*Bronze at One Show
*Bronze Clio
*Gold at El Sol Festival
*Idea of the week on AdAge
-World Cup Scarf
*Silver Lion
-The King in the Box
*Gold at El Sol Festival
#IKEA
-Welcome to the Independent Republic of your Home.
*Silver Lion (Outdoor)
*Silver CDEC Award
*Silver at El Sol Festival
*Bronze Lion (TV&Film)
*Gold at El Sol Festival
*Effie Grand Prix
*Gold Effie
#NIKE
-Cordura Backpacks. Poster and Wall paint.
*Silver CDEC award
*Gold Laus Award
#EL BULLI/FERRAN ADRIA
-Hacienda Benazuza Calendar.
*Silver CDEC award
#VUELING AIRLINES.
-Invasion/UFO
*Laus Award
#WITH
*Lürzer’s Archive Cover Page finalist, issue #jan 2019
*Wood Pencil DAD2019
#LEGO
-Brick the Rules
*Top 3 Best Films of 2020 Campaign Middle East
*Shortlist - Film Craft Animation Dubay Lynx
*Shortlist Families & Children Effie MENA
